Privacy Policy

Welcome to the website of Mediapool Content Services GmbH. This privacy policy contains information about the processing of personal data in connection with the use of our website.

1. Contact person

The contact person and so-called controller for the processing of your personal data within the meaning of the EU General Data Protection Regulation (GDPR) is

Mediapool Content Services GmbH

Neuer Wall 71

20354 Hamburg

Tel.: +49(0)40-432007-0

E-Mail: datenschutz[at]

2. Visit to our website

Whenever you use our website we collect access data, which is automatically transmitted by your browser, to allow you to use the website. The access data comprise in particular:

  • IP address of the requesting device
  • Date and time of request
  • Content of the request (specific page)
  • Status of access/HTTP status code
  • Website from which the request was made
  • Browser (e.g. Google Chrome)
  • Operating system and its interface (e.g. Windows 10)
  • Language and version of the browser software.

The processing of this data is technically necessary to enable you use the website and to ensure the stability and security of our systems (the legal basis for this is Article 6(1)(f) of the GDPR). The information stored in the log files cannot be traced back to your person.

3. Making contact

There are various ways for you to get in touch with us. These include contact by e-mail via the address on the contact page. In this connection, we shall collect the data you transmit to us for purposes of processing your inquiry. This includes your first name, surname, e-mail address, subject matter, etc. The legal basis is Article 6(1)(b) of the GDPR. Data collected for this purpose will be deleted after the need for its storage ceases to exist, or, if there are legal obligations to store it, we shall limit the processing.

4. Newsletter

You may subscribe to our newsletter on the website; we use this newsletter to regularly inform our users about the current developments and innovations regarding our services.

For subscriptions to our newsletter, we use the so-called Double Opt-In-Procedure, i.e. we e-mail you the newsletter only if you confirm by clicking on the link in our information e-mail that you are the owner of the e-mail address indicated. If you do confirm your e-mail address, we store your e-mail address, the time of subscription and the IP address used for subscription until you unsubscribe from the newsletter. The sole purpose of storing your data is to enable us to send you the newsletter and to verify your subscription. You can unsubscribe from the newsletter at any time. A link for unsubscribing can be found in each newsletter. A short message to the contact address given above or in the newsletter also of course suffices for you to unsubscribe. The legal basis for processing the data is your consent in accordance with Article 6(1)(a) of the GDPR.

We use conventional technologies in our newsletter to enable us to assess the interaction with the newsletter (e.g. opening of the e-mail, links clicked). We use this data exclusively in pseudonymous form for general statistical evaluations as well as to optimise and further develop our content and customer communication. The legal basis in this regard is Article 6(1)(1) (f) of the GDPR. If you don’t like the analysis of your user behaviour, you can unsubscribe from the newsletter or deactivate the graphics in your e-mail programme by default.

We use “MailChimp” for sending our newsletter and for analyses; this is a service of Rocket Science Group LLC, USA (“MailChimp”). Your personal data which was stored during the process of subscribing to the newsletter will be sent to a MailChimp-Server in the USA and processed there for purposes of sending our newsletter to you and for purposes of analysis. MailChimp complies with the EU-US Privacy Shield. You can find more information about MailChimp privacy policy at

5. Google Maps

Our website uses the Google Maps services of Google LLC, USA (“Google”). To enable the Google map material we use to be integrated and to be shown on your web browser, your web browser must establish contact with a Google server, which can also be in the USA. If personal data is transmitted to the USA, Google has committed itself to comply with the EU-US Privacy Shield. By establishing contact, Google receives the information that the contact page of our web site was accessed from the IP address of your device. The legal basis for this is Article 6(1)(1)(f) of the GDPR, based on our legitimate interest in the integration of a map service for contact purposes.

If you access Google Maps on our web site when logged into your Google profile, Google can in addition associate this event with your Google profile. If you do not wish the activity to be associated with your Google profile, you must log out of Google before accessing our contact page. Google stores your data and uses it for advertisement, market research and personalised display of Google Maps. You can always revoke this data collection process by Google.

You can find more information about this in privacy policy and the supplementary terms of use for Google Maps.

6. Use of Cookies

Our website uses so-called cookies. A cookie is a small text file which is stored by the browser on your device. Cookies are not used to run programmes or install viruses on your computer. The main purpose of our own cookies is rather to provide services tailored especially to you and to make the use of our services as timesaving as possible. Through session cookies, different inquiries from your browser can be assigned to the joint session. This enables your computer to be recognized if you revisit our web site. The session cookies will be deleted once you log off or close the browser. The legal basis for this is Article 6(1)(f) of the GDPR.

We also use Google Analytics for analysis purposes (see Section 7).

You can configure your browser settings as desired, for example to reject the installation of third-party cookies or all cookies. However, we would like to point out that in this case you may be unable to utilize all the functions of this website fully.

7. Use of Google Analytics

This website uses Google Analytics, a web analysis service by Google Inc. (“Google”). The cookies used by Google Analytics allow us to analyse your use of our web site. In this way we can evaluate the use behaviour on our web site and, with the help of the statistics obtained, design our content in a more interesting way. The legal basis for this is Article 6(1)(1)(f) of the GDPR.

Through the IP-anonymisation method (anonymizeIp) activated by us, the IP addresses collected by Google are first truncated within the European Union before transmission. As long as there is a personal element to the data collected about you, this data will immediately be excluded and the personal data will hence be deleted immediately.

Google will not associate the IP address transmitted from your device within the scope of Google Analytics with other data from Google. You can prevent the collection and processing of information generated by the Google cookie by deactivating the storage of cookies in your browser or device settings.

Furthermore, you can prevent the transmission of data generated by cookies regarding your usage of the website (including your IP address) to Google, as well as the processing of this data by Google, by downloading and installing the browser Plugin available through the following link. The current link is

Alternatively, apart from the browser Plugin or within browsers on mobile equipment, you can revoke the collection of data by Google Analytics any time by clicking on the following link.

Deactivating Google Analytics

Further information about the terms of use and Google’s privacy policy can be found at If in exceptional cases personal data is transmitted to the USA, Google has committed itself to comply with the EU-US Privacy Shield.

8. Use of service providers and sharing of data

Some of the data processing undertaken by us can be carried out by our service providers. Apart from the service providers mentioned in this privacy policy, computer centres which store our website and databases, IT service providers that service our systems, and consultancy companies are particularly ranked among them. If we do share data with our service providers, these may use the data exclusively for the fulfilment of their tasks. The service providers have been carefully selected and engaged by us. They are contractually bound by our instructions and have suitable technical and organisational measures to protect the rights of the data subjects.

Furthermore, data can be shared with third parties in connection with official inquiries, court decisions and legal proceedings, if this is required for purposes of prosecution or enforcement, or if there is any other legal basis for such sharing.

9. Links to other websites

In some sections of our website we have links to other websites or offer the possibility of sharing content via so-called Share buttons. Please note that the privacy policy described here does not apply to these other websites. We ask that you visit those websites directly to learn about their data protection policies.

10. Duration of storage

Unless otherwise stipulated above, your personal data will in principle be deleted or blocked as soon as the purpose of the storage ceases to exist. Further storage can take place if this was provided for by appropriate regulations to which we are subject, if further storage is required for purposes of preserving legitimate interests, or if you have given us your consent. The data can also be blocked or deleted if a storage deadline stipulated by appropriate norms expires, unless there is need for continued storage of the data for purposes of concluding a contract or fulfilling a contract.

11. Your rights

You have the following legal data protection rights subject to the respective legal prerequisites:

  • Right of access (Article 15 of GDPR, § 34 of the German Data Protection Regulation (BDSG))
  • Right to deletion of data (‘right to be forgotten’) (Article 17 of GDPR, § 35 of the German Data Protection Regulation (BDSG))
  • Right to correction of data (Article 16 of GDPR, § 34 of the German Data Protection Regulation (BDSG))
  • Right to restriction of data processing (Article 18 of GDPR)
  • Right to data portability (Article 20 of GDPR)
  • Right to right to file a complaint with the responsible supervisory authority (Article 77 of GDPR, § 19 of German Data Protection Regulation (BDSG))
  • Right to revocation of consents (Article 7(3) of GDPR)
  • Right to object to certain data processing measures (Articles 21 of GDPR)

12. Contact details

If you have any inquiries or concerns regarding data protection, please get in touch with us through the contact information indicated above (in Section 1).

Updated: May 2018